A lot of people ask me, “Do I really need a website?” or straight up tell me they do not need one. So, I’ve put together a flyer with a few reasons why everyone needs a website. This is the first in a several part series.
The information age is in full swing, and with 64% of households in the US having internet access and more adding to that with internet-enabled cell phones, the obvious answer to most questions is, “Google it.” What does this mean? Having a website for your business will dramatically increase your chances of being found. People today use Wikipedia for research instead of Encyclopedia, Google Maps for directions instead of a printed map, and search engines to find businesses instead of a phone book. Why should you be left out?
Reach A Global Market
Phone books, billboards, and print ads are limiting; they can only take you so far geographically. But put yourself on the World Wide Web and your possibilities are endless- your reach is the entire globe. I am a web developer based in New York, yet I’ve had clients in Texas, California, Russia, India, and Australia because of my website. Make it easier for a visitor to find your restaurant or someone new to the area to find your body shop; get a website!
Ads and billboards only tell part of your story. You’re paying several hundreds of dollars for a limited amount of space. Your website is limitless. Post hours and information, photos, promos, and a means of contact. Garner feedback and sell your products. Change it whenever you want. It’s your virtual storefront and you’re free to do what you want. The possibilities are endless.